Ripple Effect Oceanwear (REOW) is the dynamic, volunteer based, lifestyle brand offering a re-energized culture and attitude to both fashion and conservation. Through our commitment to donate all Distributable Profits to marine conservation efforts we are changing the way conservation is perceived and conducted.

All proceeds from the sale of our products go directly to marine conservation organisations including the Australian Marine Conservation Society and the Project AWARE Foundation!

We specialise in 100% organic cotton, sweat shop free tee-shirts, singlets and hoodies and 100% recycled postcards and greeting cards.

With your support we can lead the tide of change and begin to Fashion the Future for our oceans...